Details
Details
X-Performance Development (XPD) is a well-established UK-based high-performance vehicle simulation software company. XPD collaborated with PugMarker to refurbish their digital platform in a self-explanatory visual language.
Services we deliver
- Logo
- Brand Identity
- Web Mobile UX
- Website Development
Challenges
Challenges
- The biggest challenge was to convey brand messages with precise visual representations.
- Promoting the right brand value and raising the leads graph.
- Removing the positioning barriers and representing it as a vehicle performance software company.
Solutions
Solutions
- Our creative minds at PugMarker brought life to XPD’s existing digital platform.
- Built digitized strategies revolving around architectonics focusing on the imperative part; attracting leads.
- With graphical immersive expressions, we conveyed the brand’s message in a vogue way.
Services we deliver
- Logo
- Brand Identity
- Web Mobile UX
- Website Development
Branding
Branding
XPD walked in with a challenge of building a strong brand identity for them. Our team justified XPD’s brand value reflecting their analytical & automation genre. Our another magnum opus!
(Branding)
Logo and Identity Design
- There involved a complete brainstorming and ingenuity process while designing XPD’s logo.
- Depicting brand’s soul, nature of product, and brand value, we incorporated fresh, bright, powerful, playful hues.

- There involved a complete brainstorming and ingenuity process while designing XPD’s logo.
- Depicting brand’s soul, nature of product, and brand value, we incorporated fresh, bright, powerful, playful hues.
(Branding)
Brand Visual Identity
- Clever choice of graphical visual elements conveying the essence of XPD’s product nature.
- Implementing apt iconographic representation for each product element.
- Successfully deployed brand’s identity to all marketing collaterals with poignant styles.

- Clever choice of graphical visual elements conveying the essence of XPD’s product nature.
- Implementing apt iconographic representation for each product element.
- Successfully deployed brand’s identity to all marketing collaterals with poignant styles.
Web/Mobile UX
Web/Mobile UX
(Web/Mobile UX)
Web Design & Experience
- Satisfying the ultimate aim of driving users to download the product, we sketched the creative concept and deviced aesthetic visuals.
- With good understanding and work experience in visual semiotics, our team was able to transform the web design matching the soul of product.



- Satisfying the ultimate aim of driving users to download the product, we sketched the creative concept and deviced aesthetic visuals.
- With good understanding and work experience in visual semiotics, our team was able to transform the web design matching the soul of product.
Web Development
Web Development
PugMarker’s team of developers formed an interface where X-PD’s tools and services get highlighted by introducing a ‘Download’ feature.



