Details

Details

PugMarker partnered with Turyaa to design a data science based app assisting end-users achieve perfect health stability, with a patented technology tested over 1,00,000 users over 3 years.

Services

  • Mobile UI, UX
  • Consultancy

Challenges

Challenges

  • While understanding the application of patented code to process the data, the real challenge was build interface around it.
  • Establishing a complete Health Ecosystem more than just designing a mobile app was another major challenge.
  • To design an app that is extremely easy-to-use and understand since the audiences can be young people to old lads.

Solutions

Solutions

  • Multiple empathy sessions helped us design the complete HIPAA Compliant Health Ecosystem with an imperative fusion of Ayurveda & AI.
  • PugMarker’s team of well-versed designers designed an app that not only supports the device but processes the multichannel data in real-time.
  • Our design team achieved balance between multiple vital features such as metabolic wellbeing, emotions wellbeing, & fitness, without making it complex.

Results

  • 100k+

    Users Tested

  • 3

    Years of Successful Testing

  • 128+

    Screens Designed for the Ecosystem

  • 800+

    Hrs Spent on Crafting Best UX & UI

Services

  • Mobile UI, UX
  • Consultancy
More...

User Experience Architecture

User Experience Architecture

We delivered best UX for the complex programmatic algorithm that processes multi-channel data and offers precise outputs without compromising the seamless experience.

(User Experience Architecture)

Design Engine

  • Strategizing the complete experience of multi-user health profiles.
  • We successfully designed an interface where diverse user data processed by a complex patented algorithm reflects valuable output in the form of recommendations and suggestions.
  • Delivered the flexibility of the visual system by offering various elements of solutions in real-time.
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  • Strategizing the complete experience of multi-user health profiles.
  • We successfully designed an interface where diverse user data processed by a complex patented algorithm reflects valuable output in the form of recommendations and suggestions.
  • Delivered the flexibility of the visual system by offering various elements of solutions in real-time.
(User Experience Architecture)

Adapting Domain Expertise

  • The ultimate driving experience can be accomplished only by understanding the client’s domain.
  • Our team of experts not only studied Ayurveda and how it works in detail, but also implemented the feel in UX.
  • Without understanding a few fundamentals of Ayurveda, the proper User Experience was not possible.
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  • The ultimate driving experience can be accomplished only by understanding the client’s domain.
  • Our team of experts not only studied Ayurveda and how it works in detail, but also implemented the feel in UX.
  • Without understanding a few fundamentals of Ayurveda, the proper User Experience was not possible.
(User Experience Architecture)

Understanding the Customers

  • Our team of designers conducted close analysis of end-users to translate user’s needs into purchasing decisions.
  • With our step-by-step approach, we first analysed the user’s behaviour to learn how the interface should fit in.
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  • Our team of designers conducted close analysis of end-users to translate user’s needs into purchasing decisions.
  • With our step-by-step approach, we first analysed the user’s behaviour to learn how the interface should fit in.
(User Experience Architecture)

The Health Quotient

  • One of the most important IP, the “Health Quotient”, which involves 3 paratemeters, Wellbeing, Digestion & Stress needed to be the most prominent
  • The meal plan, Yoga plan, Water intake, and sleep schedule were to be derived through patented program and that made the UI & UX building very unique.
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  • One of the most important IP, the “Health Quotient”, which involves 3 paratemeters, Wellbeing, Digestion & Stress needed to be the most prominent
  • The meal plan, Yoga plan, Water intake, and sleep schedule were to be derived through patented program and that made the UI & UX building very unique.
(User Experience Architecture)

Not for One, for Entire Family

  • Our major challenge was roadmapping a multi-user experience where user’s entire family profiles can be created with a single device.
  • The visuals and graphics incorporated in the app, reflects the depth of the entire health ecosystem in the easiest way.
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  • Our major challenge was roadmapping a multi-user experience where user’s entire family profiles can be created with a single device.
  • The visuals and graphics incorporated in the app, reflects the depth of the entire health ecosystem in the easiest way.
(User Experience Architecture)

Flow of the Interface

  • Considering the amount of diverse features, we created the best task flow for users in the most effective manner possible.
  • To define a clear & sound user flow, we analyzed user’s objectives as well as business objectives.
  • Together with Turyaa, we built a solid framework depicting the entry point to the task completion point.
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  • Considering the amount of diverse features, we created the best task flow for users in the most effective manner possible.
  • To define a clear & sound user flow, we analyzed user’s objectives as well as business objectives.
  • Together with Turyaa, we built a solid framework depicting the entry point to the task completion point.
(User Experience Architecture)

Defining Wireframe

  • Defining the basic content, structure, & layout first along with client teams allowed us to map out the complete flow of interface.
  • Following the low fidelity, we mind mapped the high fidelity interface with amazing visuals and other elements.
  • The complete process enabled us to get a clear picture of ‘what the app is going to look & feel like’.
image
  • Defining the basic content, structure, & layout first along with client teams allowed us to map out the complete flow of interface.
  • Following the low fidelity, we mind mapped the high fidelity interface with amazing visuals and other elements.
  • The complete process enabled us to get a clear picture of ‘what the app is going to look & feel like’.
(User Experience Architecture)

Interface Design

  • With help of moodboard, we analyze color psychology & font characteristics that are appealing to the brand to initiate the interface design.
  • Once the final visuals are ready justifying the brand message, then we build clickable prototype.
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  • With help of moodboard, we analyze color psychology & font characteristics that are appealing to the brand to initiate the interface design.
  • Once the final visuals are ready justifying the brand message, then we build clickable prototype.