About Devgad Mango
Devgad Mango is a community of 700+ farmers in the Devgad taluka that produces and sells 100% authentic, carbide, and chemical-free Alphonso mangoes online and also provides delivery across 145+ cities.
- Implementation of Proper e-commerce architecture
- Managing & Maintaining performance criteria
- Funnel and CRM Setup
- Marketing automation (Behavior-based personalization)
A complete 360 degree approach that included digital marketing best practices, social media, google and fb ads, PPC, email marketing, and Quora submissions (build authority)
We redefined the UX to reduce the number of clicks and the number of screens to make it easier and more convenient for the customer to complete buying. The functionality was also implemented where users could buy mangoes once as well as even subscribe for the whole season. Moreover, we followed a mobile-first approach, so that users could view the websites on various types of mobile devices from smartphones, iPhones as well as tablets, considering 60% searches on Google are done via mobile devices.
We implemented a complex and never-before-seen (unique) functionality where we merged the product page and the cart page, such that customers could prominently see the number of items selected, select the grade of mango they want, the cost as well as the payment methods. Thereby, creating a more seamless e-commerce experience.
A strategic web tech procedure was undertaken which ensured quick & fast orders by analyzing past buyer behavior & thoroughly understanding buyer journey.
Also, we created a highly customized API integration using a leading shipping aggregator like Shiprocket which provides functions such as tracking of orders & lower shipping costs.
Link to website: devgadmango.com
If this doesn’t fit your marketing need, feel free to look at our other projects. We are sure you’ll find just what you’re looking for. View them Now!