We are firm believers of what Milton Glaser says, “Less is not more. Just enough is more” (1). Lets undesign web has been our mission!
This truly applies to modern digital world. This is more evident as Internet has been replacing habit of “reading” by “scanning” and attention span is decreasing inversely proportional to volume of information availability on Internet.
For us, “Simple yet effective and professional” is the key. Yes, it is certainly not that simple to achieve simplicity, but the (undesign) process* we follow, has really made us believe that we can deliver effectively with end goal in mind. We have been working hard to improve with every design task we execute.
Here are few projects we have delivered and more will be available later this month.
While working, we have come across certain situations that taught us hard lessons as well, however, we feel, it’s part and parcel of the game. Some good experiences we have tried to put in Logo Making and Website Redesign (coming soon) case studies as well.
As you can see, we are using Twenty Fifteen WordPress theme (slightly modified) as of now. We have been trying hard to come up with new design structure. It’s been on card since very long but the long project pipeline is delaying it ahead. It’s a sweet pain for us as we promise to deliver less project at a time and give 100% to everything we do.
There is lot on the way. Stay tuned for more stuff. I will keep posted on our blog.
*Lets undesign web process : We are coming up with our process in detail.